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To present new products and services and spark commercial interest.
> 100
+ 15
> 25%
Sector: Health
Scope: National

Challenges faced

Challenges faced
Heryval S.L. is a company that specializes in machinery and technology for
process and packaging automation systems.
They wanted >>

  1. To organize and manage an event directed at clients and prospects (leads?) within the industry
  2. To design the imagery for the event in line with their branding
  3. To design and create the necessary graphic materials
  4. To launch a marketing campaign before and after the event to attract attendees
  5. To manage and promote the event digitally and in print

Our solution

We organized and managed the event, taking charge of managing the providers
and attendee list, as well as receiving the attendees and helping run the actual
event on the day. We also worked on the following design and communications

Before the event

  • The event imagery and branding
  • The event landing page, event program, roll-ups, photocall, lanyards, signs for the machinery, merchandising (information leaflets and event agendas), email signature, designing and creating the speakers’ presentations
  • The design of the space used for the event and the hiring of the catering team
  • The design and the mailing of newsletters
  • Communication with prospects (leads?) and clients in order to manage the list of attendees

During and after the event

  • Building the event space Montaje espacio evento
  • Receiving attendees
  • Managing the event program and catering
  • Contacting attendees to organize sales meetings
heryval evento industria farmaceutica
heryval comida evento industria farmaceutica
heryval evento industria farmaceutica

What we achieved together

We received excellent feedback about the event from the attendees, as well
closing sales during the event.

  1. More than 100 attendees from the pharmaceutical industry
  2. 15 sales meetings directly thanks to the event and focused on products presented during the event
  3. Publicity appearance in 2 printed news outlets (magazines?) in the pharmaceutical industry referencing the success of the event

Team involved

Néstor Tejero Bermejo

Managing Director

Néstor manages Reinicia_ and advises both big and small clients within various industries.

Virginia Barrios

Content and Social Media Manager

It doesn’t matter how many new social networks are invented, Virginia has created a profile for all

->>Meet the team

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