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Easypromos: what it is, how it works and pricing

_ Virginia Barrios

8 minutos de lectura

Running sweepstakes has become a highly effective digital marketing strategy to attract audience attention, increase social media engagement, capture lead data and ultimately drive growth for your business.

However, sweepstakes management can be complicated and time-consuming if done manually. This is where Easypromos comes in, a specialized tool designed to simplify and enhance your efforts in this area.

Get comfortable, my friend! Forget about boring methods and get ready to give a rebellious touch to your strategy with this tool.

What is Easypromos?

Easypromos is a digital tool that allows companies to create and manage promotions, contests and sweepstakes on different platforms and social networks. A very useful application especially on special dates, for Blackfriday, Cybermonday or Christmas promotions.

This tool simplifies the process of planning, implementing and tracking online marketing and promotional campaigns, which helps to increase audience engagement, capture leads, improve brand visibility and encourage interaction on social networks.

It is very versatile and intuitive, allows you to customize promotions according to your needs, integrates with popular social media platforms such as Facebook, Instagram, Twitter or YouTube and also generates analysis reports to evaluate the performance of promotions. These and many other features will be discussed throughout the article.

At Reinicia we are specialists in Easypromos. We help you!

Easypromos main features

  1. Sweepstakes on social networks: Easypromos is widely used to create sweepstakes and contests on platforms such as Facebook, Instagram and Twitter. You can use it to increase the participation of your audience and increase the reach of your publications. The application is very intuitive and they also have constant online chat support, and with real people, not bots!
  2. Photo and video contests: The platform is ideal for organizing photo and video contests, allowing companies and brands to collect high-quality user-generated content that they can then use on their websites, social networks or other marketing actions.
  3. Gifts and discounts: This functionality will help you drive sales and encourage customer loyalty.
  4. Forms and interactive surveys: You can collect valuable information about your customers and their feedback with dynamic Trivia Tests or surveys that challenge their knowledge.
  5. Lead and customer data capture: The platform is effective in capturing leads and potential customer data, as it allows you to include a registration form to participate at the beginning or end of the test. in this way it facilitates the capture of contacts for email marketing campaigns or other promotions.
  6. Digital advent calendars: During the holiday season, it is very useful to create digital advent calendars that engage the audience and generate buzz.
  7. Online & offline events and tradeshows: Organize contests, challenges or interactive activities during the tradeshow or event. This increases attendee participation and adds a playful element that can make your event stand out.
  8. Anniversaries and brand celebrations: Take advantage of anniversaries or special events to promote specific products or services.
  9. Multi-platform promotions: Easily linking the sweepstakes to multiple social networks increases engagement and saves time, as participants can join from their preferred platform, and organizers can manage everything from a single dashboard, ensuring an efficient and effective experience for both the brand and participants.
  10. Content dissemination: This application is also used to disseminate valuable content, such as ebooks, infographics or videos, in exchange for contact information. You can use it to create attractive promotions on social networks that require participants to share or sign up to access your content, which increases the visibility and virality of your materials.
Easypromos Applications

There you have some of the most popular ways Easypromos is used! But beware, there are many other possibilities 😉 . Specifically up to 44 types of promotions that you can consult and test on the Easypromos website.

Social Media Photo Contest with Easypromos

Easypromos, best sweepstakes app?

Advantages of Easypromos over other promotional tools

Easypromos stands out as one of the best sweepstakes applications thanks to its ease of use, versatility, customization, participant management, fairness in winner selection and a number of features that make it a solid choice for your sweepstakes marketing strategies compared to other applications.

  1. The first social media sweepstakes is free of charge.
  2. Free demos, template testing and promotions to get to know the product before signing up.
  3. Intuitive and easy-to-use interface that allows anyone, even without technical expertise, to create and manage sweepstakes effectively.
  4. Tools to customize the design of promotions (HTML, CSS and JavaScript).
  5. Complete customization of your sweepstakes to match your brand identity, from colors and logos to personalized messages.
  6. Configuration of promotions in different languages and even make them multi-language.
  7. Configuration of automatic emails for the promotion.
  8. Participant management, including the collection of required data in a legal and transparent manner , which helps you maintain the integrity and privacy of your contestants.
  9. Integration with the main social networks, simplifying the promotion of your sweepstakes and extending their reach.
  10. It is global and supports multiple languages and currencies, making it easy to use in international markets.
  11. Solid technical support service to help you in case of problems or doubts during the creation and execution of your sweepstakes.
  12. It provides detailed reports and metrics that allow you to evaluate the performance of your sweepstakes and make informed decisions for future strategies.

Transform your online presence with Easypromos and create irresistible promotions!

Strategies to promote my sweepstakes

To promote a sweepstakes is crucial to maximize participation and reach. Here are some key strategies you can use, including the use of social media, web and other platforms:

  1. Social Networking:
    • Sponsored Ads: Boost your sweepstakes posts on platforms like Facebook and Instagram to reach a wider audience.
    • Organic posts: Create engaging posts on your social media profiles to announce the sweepstakes and encourage participation. Use eye-catching images and exciting descriptions.
    • Stories: Share temporary stories that highlight the sweepstakes and use them to showcase the winners and generate buzz.
    • Collaborations: Collaborate with influencers or strategic partners to promote the sweepstakes on their profiles and reach their followers.
  2. Email Marketing:
    • Send emails to your subscriber list to announce the sweepstakes and provide clear instructions on how to enter.
  3. Website:
    • Create a dedicated landing page on your website that details the sweepstakes information, including start and end date, prizes and how to enter.
    • Use pop-ups or banners on your website to highlight the sweepstakes and redirect visitors to the entry page.
  4. Blogs and valuable content:
    • Write a blog article related to the sweepstakes and share tips or relevant information. Promote the sweepstakes at the end of the article.
    • Include a link or promotional banner in other valuable content, such as ebooks, guides or infographics.
  5. Collaborations with other websites:
    • Collaborate with related websites or blogs to promote the sweepstakes through posts or mentions.
  6. Online advertising:
    • Use online advertising, such as Google ads, to target a specific audience and attract interested participants.
  7. Online groups and communities:
    • Share information about the sweepstakes in relevant groups and communities in social networks, forums or online discussion platforms.
  8. Hashtag campaigns:
    • Create a unique hashtag for the sweepstakes and encourage participants to use it in their own posts related to the sweepstakes. This increases visibility and engagement on social media.
  9. Video content:
    • Create promotional videos to share on platforms such as YouTube or TikTok. Videos can include advertisements, tutorials on how to participate or stories of past winners.
  10. Messaging applications:
    • If relevant to your audience, use messaging apps such as WhatsApp or Telegram to promote the sweepstakes and provide direct links to the entry page.

Organizing sweepstakes with EasyPromos not only allows you to capture new contacts on social networks, but it is also an effective strategy to obtain valuable information about your target audience. Through social media contests, you can collect demographic data, preferences and interests of participants.

This information helps you better understand your audience, personalize your marketing strategies and deliver more relevant content.

In addition, by interacting with your existing community, you strengthen the loyalty of your followers and encourage active participation in your networks, which can translate into increased customer engagement and loyalty.

What is the price?

Easypromos offers a variety of pricing plans to suit the needs and budgets of different users.

Prices may vary depending on the duration of the subscription, the number of promotions you want to create and the additional features you need.

Pricing plan with Easypromos

Since the prices of online tools and services may change over time and are subject to special offers and promotions, we recommend visiting the official Easypromos website or contacting its sales team directly to obtain updated and detailed information on prices and plans available at the current time.

This way you can find the plan that suits you best and launch your promotions like a pro! 😉

What is Easypromos Premium?

Easypromos Premium is an advanced, paid version of the platform that offers a wide range of additional features and functionalities designed to boost your digital marketing and promotion strategies.

These are the applications included:

While specific features may vary by version and current pricing plans, here is an overview of what Easypromos Premium might include:

  • Access to advanced features: Often unlocks advanced features that are not available in the free or trial versions, such as the ability to conduct advanced random drawings or manage promotions across multiple social networks.
  • Full customization: Allows you to customize promotions with a high degree of detail, including watermarking your logo, custom colors and fonts to match your brand identity.
  • Participant data management: Gain access to advanced tools to manage and analyze participant data, allowing you to better understand your audience and optimize your future strategies.
  • Priority technical support: Easypromos Premium users often enjoy fast, priority technical support, ensuring that you can resolve problems or receive assistance when you need it most.
  • No Easypromos logo: In the free or trial versions, you may see the Easypromos logo in your promotions. With Easypromos Premium, you can remove this logo for a more professional look.
  • More simultaneous promotions: If you plan to run multiple promotions at the same time, Easypromos Premium often allows you to manage a larger number of promotions simultaneously.
  • Advanced reporting: Get more advanced reporting and analysis on the performance of your promotions, allowing you to make more informed decisions and improve your strategies.

Easypromos is presented as an essential tool for the success of your digital marketing strategies through sweepstakes and effective promotions. However, how do you get the most out of this powerful platform? This is where our experience as an agency comes into play.

With a deep knowledge of Easypromos and an expert approach to digital marketing strategies, at Reinicia we can be your perfect allies 😎 if you want to take full advantage of the capabilities of this tool. Whether it’s advice on the strategic planning of your promotions, the technical configuration of sweepstakes or the optimization of your campaigns, at Agencia Reinicia we go hand in hand on your road to success.

But if your goal is to learn how to set up your own promotional campaigns, sign up for the Easypromos course for sweepstakes and promotions on social networks in which we will teach you step by step the ins and outs of this platform.

In a constantly evolving digital world, having a team of experts by your side who know the ins and outs of Easypromos can make all the difference in achieving your marketing goals. Are you ready to stand out in your promotional strategies with Easypromos? Success is just a click away!

We show you the intelligent_ way to achieve your goal