Starting challenges
This store specialized in dance products was looking to create a new online store for the sale of dance shoes and dancewear in Spain and abroad. They needed >>
- Unified inventory management of physical and online stores
- Integration of a multitude of suppliers to offer a wide range of products and services
- Preparing the store to rank for specific keywords
- Possibility to customize flamenco shoes for made-to-measure orders.
- Autonomy in store management
This is how we resolved it
Web Design and Development
- New store design on Prestashop platform
- Responsive: mobile, tablet and desktop
- Link with ERP SAGE through Prestashop module for unified warehouse management.
- On-line shoe customizer with conditional attributes option
- Customized training for store management
- Improved page loading speed
Marketing
- Initial SEO analysis
- Proposal of web structure based on the search for potential clients.
- Proposal for web SEO improvements: code, content and structure
- SEO content plan for the blog based on keyword consultancy
We get together
- Conversion rate higher than 1.35%.
- More than 500 references loaded
- Page load score above 80/100 on average according to Google’s PageSpeed Insights
Team involved
Néstor Tejero Bermejo
Director General
Dirige la agencia con la ilusión del primer día.
Raúl Ledo
Full Stack Developer
Solucionador nato en Reinicia_
Virginia Barrios
Responsable de Contenidos y Redes Sociales
Contenido escrito o visual, domina ambos.
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