Starting challenges
MedibiotiX is Heel Spain’s brand of symbiotic products. It offers innovative solutions that take care of your emotional, physical and mental health. They needed >>
- Complete view of marketing activities, enabling more informed decision making.
- Optimization of the commercial process from lead generation to follow-up and conversion.
- Positioning of new brand in the market.
- Notoriety and reach in social networks for brand positioning.
This is how we resolved it
- We develop customized dashboards in Zoho Analytics to provide detailed insight into marketing activities.
- We implemented Zoho Forms, Google Analytics 4 (GA4), Google Tag Manager (GTM) and Zoho CRM for integrated management from lead acquisition to conversion.
- We implement search engine optimization (SEO) strategies and effective methods to increase the newsletter subscriber base.
- We configure the integration of these tools to improve the efficiency of lead generation and lead follow-up.
- We use Easypromos to increase participation in campaigns and promotions through Social Networks.
We get together
- 40% improvement in customer retention through CRM.
- +25% increase in email click-through rate .
- 1,500 new newsletter subscribers in the first year.
- 25% reduction in time spent on data management.
- +6,000 new insights generated through implemented web analytics and dashboard management.
Team involved
Paolo Bergamelli
Full Stack Developer y Consultor Zoho
Se encarga de que nunca falte Taleggio en la agencia. Un maestro reponiendo siempre a tiempo.
Alejandro Tarín
Product Owner
Product Owner con un gusto exquisito.
Elena Rojo
Responsable de Comunicación, Eventos y Formaciones
Product Owner y Scrum Máster a ratitos
Álvaro O’Donnell
Estrategia Digital & Growth
Habilidad de transformar ideas abstractas y complejas en conceptos sencillos.
Virginia Barrios
Responsable de Contenidos y Redes Sociales
Contenido escrito o visual, domina ambos.
We show you the intelligent_ way to achieve your goal >