{"id":21625,"date":"2021-07-06T11:40:38","date_gmt":"2021-07-06T09:40:38","guid":{"rendered":"https:\/\/www.agenciareinicia.com\/casos-exito\/venues-place-email-marketing-with-mailchimp-2\/"},"modified":"2025-08-27T12:30:31","modified_gmt":"2025-08-27T10:30:31","slug":"venues-place-email-marketing-with-mailchimp-2","status":"publish","type":"casos","link":"https:\/\/www.agenciareinicia.com\/en\/success-stories\/venues-place-email-marketing-with-mailchimp-2\/","title":{"rendered":"Venues Place: email marketing with Mailchimp"},"content":{"rendered":"\n
\n

Starting challenges<\/h2>\n\n\n\n
\n
\n

Venues Place is an event space finder. They wanted to achieve>>> <\/p>\n\n\n\n

\"venues<\/figure>\n<\/div>\n\n\n\n
\n
  1. Make your communications attractive and responsive to improve contact interactions.<\/li>
  2. Define automatisms that would help them to improve the incorporation of new spaces to the platform and increase the request for quotations to them.<\/li>
  3. Improve the quality of the database<\/li>
  4. Define an optimal work process to take advantage of the synchronization between your web platform and Mailchimp<\/li>
  5. Autonomy in e-mail marketing management<\/span><\/li><\/ol>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n
    <\/div>\n\n

    This is how we resolved it<\/h2>\n\n
    \n
    \n

    Marketing<\/strong><\/p>\n\n\n\n

    • Initial E-Mail marketing consulting<\/li>
    • Mailchimp account optimization<\/li>
    • Design and layout of 2 responsive templates with corporate aesthetics.<\/li>
    • Support to the Marketing and Communication Team to assimilate new work routines.<\/li>
    • Support to the Technical Team for the configuration of automations from Mandrill and Mailchimp.<\/li><\/ul>\n<\/div>\n\n\n\n
      \n

      In-company team training to improve e-mail marketing and analytics skills<\/strong><\/p>\n\n\n\n

      • Newsletter management<\/li>
      • Automation management<\/li>
      • E-mail marketing analytics<\/li><\/ul>\n\n\n\n

        <\/p>\n<\/div>\n<\/div>\n